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Your database
A fundraising database should have:
User-friendly interface.
If people can't see quickly and easily how to use the database they get frustrated
and bored and tend not to input the data properly.
Easy Import of Data
Moving data around should be easy either for incorporating your old database
or moving data to a spreadsheet format to allow for analysis (e.g. into excel
etc).
Ability to distinguish between donors
It is very important to know whether the donation is a trust, company or individual
and what relationships exist. For example an individual donor may be part
of a company that donates.
Relationships
The ability to input and view relationships. This is vital to database management
and the ability to plan.
Easy Reporting System
Push buttons that create useful and meaningful reports for individuals and
departments. And the ability to see these in diagram format.
Sending Out information
Sending out information automatically should be easy. Writing a standard
letter, highlighting those records required and printing the letter should be
easy to use.
Planning
The ability to create both snapshot and longitudinal financial profiles.
Flexibility
Ability of the database to be tailored to the organisations needs. This
is important as all organisations file their data differently and the database
needs to reflect these needs.
Training
Training should not be a major part of the process. A database should
be very userfriendly and it should not be necessary for everyone to attend complicated
courses simply to use the data. It is however to ensure that there are
individuals within the organisation who take on the training responsbility as
most users simply want to know what buttons to press to get what they want and
do not benefit from expensive training. These individuals however, should
be responsible for continual training of individuals and should they leave the
organisation of training up successors.
Sophisiticated/Custom Queries
The ability to conduct sophisticated queries easilly.
Data Validation Rules
The database should have certain controls which help to prevent 'bad' data
from being inputted, such as duplicated and null data.
Cost
The cost of the database should relate directly to the needs of the organisation
and how in depth IN REALITY it is going to go. So many software packages
are hardly used at all by individuals. In many ways the more simple the
database the better it is for the organisation to use. Updates on training
will have a far more valuable effect for users than and expensive complicated
database.
Gift Aid
Your database should have an easy way to claim back gift aid and a programme
that facilitates this.

Other fact sheets in Organizational planning
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